IP Training  


POSTED BY Kate Shore AT 5:20 P.M. AUGUST 25, 2009

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The development and management of IP is an art, not a science. Of all corporate job functions, only IP attorneys receive formal training related to IP, but just related to the legal side of intellectual property. More comprehensive training is needed to 1) prepare inventors, managers, marketers, and executives to speak the language of invention and IP management and 2) unite your company around develop and execute an IP strategy that supports the business objectives.

Potential pitfalls of not providing IP training:

Potential gains from IP training:

Best in class IP training includes the following attributes:

  1. Customized for the audience (inventive community up to C-level)
  2. Facilitates cooperation and efficiency in the IAM process
  3. Uses real life examples and stories to demonstrate points and encourages active participation
  4. Shares useful frameworks and techniques that can be adopted directly
  5. Connected to the recognition and reward system
  6. Flexible delivery that fits the company culture - e.g. modules vs. intense training, live vs. online, internal vs. external facilitator
  7. Provides ongoing learning and professional development opportunities in addition to new employee training

IP training has never been as important as it is today. In this tough economy, companies are making do with fewer resources and fewer employees, but with a greater reliance on those employees to provide innovation that drives the bottom line. Companies cannot risk missing opportunities to protect the business with IP because inventions are not captured or IP is mismanaged. Training does not have to be expensive or time-consuming, and it can help drive an overall improvement in IP management processes and efficiency.


TAGS: IAM | Kate Shore | Training and Incentives