John Cronin  

John CroninJohn Cronin is Managing Director and Chairman of ipCapital Group, Inc. ("ipCG"), an intellectual property consulting firm. Mr. Cronin founded ipCG in 1998.

ipCG represents the largest IP strategy consulting team in the world. Capitalizing on a lifelong study of creative and inventive thinking processes, business strategy development, and transaction negotiations, Mr. Cronin has created a unique consulting ipCapital SystemTM Methodology. This methodology includes powerful data driven IP Strategy processes which lead to a full Intellectual Asset Management program (IAM). This program provides ipCG clients with unique IP Creation Services for invention extraction, creation and documentation, along with world-class IP Valuation, licensing and transaction processes. The ipCapital System Methodology provides for extraction and documentation of inventions, identifying opportunity and risk, driving transactions to completion, and creating significant market value from IP. The ipCapital System leverages many AI and RPA tools that automate the methods and allows for highly advanced results.

Mr. Cronin has worked with over 1000 companies and approximately 15% of the Fortune 500, hundreds of mid-size companies and hundreds of startups and governmental laboratories. Over the years, he has become a respected thought leader among executives who wish to align business issues with IP and translate strategies into actionable financial results. Mr. Cronin has inspired and trained thousands of engineers and scientists in the best practices of "how to invent."

Prior to forming ipCG, Mr. Cronin spent over 17 years at IBM and became its top inventor with over 100 patents and 150 patent publications. He created and ran the IBM Patent Factory, which was essential in helping IBM become number one in US patents, and lead the team that contributed to the startup and success of IBM's licensing program.

Mr. Cronin holds a B.S. (E.E.), an M.S. (E.E), and a B.A. degree in Psychology from the University of Vermont.



Selected Presentations & Articles

Strategic Patent Valuation for Maximizing Potential Value
INTRO: Many inventors and companies wait until they have a granted patent in hand before finally asking themselves the question, "So now what?" From lean tech startups to Fortune 100 heavy hitters, patents are granted each week in the U.S. and abroad, raising questions to their owners like, "what exactly are the patents good for?", "how much are the patents worth?", and "how can any value be realized?" If you have invested time and money in your patents, these are undoubtably the right questions to ask. The answers may be found in patent valuation.<More>


Protecting yourself against future patent litigation
INTRO: If you are reading this, it’s likely you are now involved in a patent litigation. It may be that this is your first patent litigation, and everything is new territory for you. Worse, it could be that this is another patent litigation and you’re frustrated, as you know it takes away valuable time, it’s disruptive to the business, and takes money. You may have fewer options than others in your same situation because the plaintiff is an NPE (Non-practicing entity), in which case, a countersuit is not possible. It is also very likely, if you’re reading this paper, that you have already engaged a law firm to help you with your case. This paper deals with companies in this predicament and how to enhance their position through various approaches to reduce risk. <More>


EPO denies AI as Inventor
Summary: The European Patent Office EPO recently denied an application in which the inventor was listed as DABUS, “a type…of artificial intelligence,” ruling that the inventor must be a human being. 1 Not only does this argument fly in the face of the history of invention creating, but also certainly in the future of same. Invention by machine is inevitable it’s been with us in some form for decades and is accelerating quickly. The sooner we define the structure by which AI invention is acceptable, the sooner the EPO will be able to handle reality. <More>


Do Investors Care About IP Anymore? When IP Is a Consideration in Devising Investment Strategies
It's been two decades since Intellectual Property (IP) and its development became a defining element in investment strategies for parties on both sides of the negotiation table. In the late 1990's, investors wanted their dot-com startup companies to have patents, as it would help the company appear innovative. Even after the dot-coms went bust, investors regarded IP as upside protection; meaning, if the company went under, the IP portion of the portfolio could keep the deal from being a complete loss. Investors, like Venture Capitalists (VCs), who got burned by multiple failed investment efforts, turned their interest towards start-up companies with a strong balance sheet versus those with no revenue potential. For example, if pre-investment research showed that the start-up had a Freedom to Operate (FTO), then IP became a more important consideration on an investor's check list. <More>


What should your foreign filing strategy be?
When deciding where to file patents, that is, what other countries should a patent be filed in other than the inventor's home country, there are important considerations that need to be evaluate and weighed against each other. This creates a "foreign filings decision matrix" approach.  Here are some of the considerations that might help create a "foreign filings decision matrix." Simply list the countries in columns and these considerations as rows and put a high, medium or low at each intersection to create an evaluation matrix. <More>


AI Enters the IAM and IP Space as an App Store? You’re Kidding!
John Cronin, Managing Director and Chairman is the author of "AI Enters the IAM and IP Space as an App Store? You’re Kidding!". Intro: Artificial Intelligence (AI) goes back to the 1950’s, as defined by Minsky & McCarthy, to be “any task performed by a program or a machine that, if a human carried out the same activity, we would say the human had to apply intelligence to accomplish the task”. This being the case, a lot has happened in almost 70 years since that statement. The history of AI can be easily researched; however, a reasonable definition can also be extracted from examples of how AI is being used and what AI is being used for. <More>


Virtualized Innovation Labs - No More Physical Innovation Labs Needed
The day has come where large innovation labs built by companies may not be needed. Why spend hundreds of millions to billions of dollars on a physical structure, staffed with creative people and equipped with the best tools, when this all can be virtualized? In this context, "Virtualized" does not mean remote workers, but taking the innovation process and virtualizing it with AI tools and specialized, data analytic capability and inventors. These inventors don't even have to have domain knowledge, as experts can be hired by the hour from the crowd. <More>


Is Your IT Director Blockading Your AI Development?
An enlightened IT director needs to see that AI will be a huge cost savings and quality boost to the organization, and needs to guide the AI app developers, all while maintaining the security and robustness of the existing enterprise software and database. That is a larger skill set than most IT directors may have. But, to thrive in the new world of AI, the IT director should not use the security and robustness of the existing enterprise software and database as a blockade to innovation. The IT director must now play a more innovative role him/herself. <More>


Patent Licensing and Patent Sales Go Hollywood!
For many years, those working at licensing and patent sales for hundreds of buyers and sellers have always realized that "telling the story" was essential. An industry standard, if not the industry standard, was a 2-pager flyer with sections on Business, Market, Technology, Valuation, and Claims Charting, etc. to create interest and then leads. Buyers or licensees had their own information requirements, but it always came down to the overlap of interest and good patents. New in the industry is a video of the IP to be sold or licensed. Seems like most people will open a 3-4 minute video but will not read a 2 page or longer package to get interest. But what is the formula for the marketing video: actors, sets, music; what do IP brokers now have to do? <More>


Artificial intelligence in IP/IAM space will come to us as an "App store"
There is no question that large artificial intelligence (AI) solutions to solve the numerous efficiency and quality needs in the intellectual property (IP)/intellectual asset management (IAM) space will fail. This has been seen with companies that have tried to bring in a generalized AI engine to solve a specific need. The reason for this is clear now, and becoming clearer every day. AI is coming into our IP/IAM space as an application (app) store type business model. <More>


Artificial Intelligence and the Future of Invention Disclosures
John Cronin, and Jacob Rosen, Chief Executive Officer and Matt Osman, Chief Technology Officer of Legit are co-authors of "Artificial Intelligence and the Future of Invention Disclosures". <More>


Identify your Innovation Cosmic Event Before it's too Late!
A number of acquisitions have appeared in the food and beverage industry in the past several years, including Kraft and Heinz, JAB Holding and Keurig, and most recently the thwarted acquisition of Unilever by Kraft Heinz. Companies would be wise to not only assess the business landscape of potential consolidation in the industry, but consider the IP landscape and patent owner shifts if more of the largest food & beverage corporations merge. <More>


Why Big Data is Key to Wearables for Sport
In this publication, Mr. Cronin explores the Sports Wearables space from a variety of perspectives, all viewed through the lens of Intellectual Property. Each perspective provides a variety of insights on the space and provides a glimpse of the future of the technology of Sports Wearables and the IP that protects it. <More>


Creating Opportunities and Winning Back Your Losses From a Patent Litigation
(Password protected). In this publication, Mr. Cronin discusses the many options available to a defendant after losing a patent case, including how ipCG's latest service offering can help. Contact us for a password to open the document. <More>


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