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The world's premier IP innovation consultancy. Delivering end-to-end intellectual property services since 1998.

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4 Carmichael Street, Suite 111 PMB 145, Essex, VT 05452

ipCapital Group
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ipCapital Group

The world's premier IP innovation consultancy. Delivering end-to-end intellectual property services since 1998.

Services

  • IP Business Assessment
  • IP Landscape Analysis & Analytics
  • Targeted Patent Search
  • IP Strategy Consulting
  • Invention Capture

More Services

  • Directed Invention
  • ipNavigation
  • Invent On Top
  • Invention Disclosures
  • Trade Secret Programs
  • Patent Valuation
  • Portfolio Optimization & Budgeting
  • Patent Monetization
  • IP Story & Portfolio Narrative

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  • About
  • Team
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Privacy Policy·Terms & Conditions·AI Policy

© 2026 ipCapital Group, Inc. All rights reserved.

4 Carmichael Street, Suite 111 PMB 145, Essex, VT 05452

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July 25, 2012John Cronin

Is the Rental Car Industry Heading Toward Disruption Because of Intellectual Property?

POSTED BY John Cronin and Nathan Doudera AT 1:20 P.M. July 25, 2012

The prevalence of technology in the car rental industry has been rapidly increasing in recent years. Online reservations, smartphone applications, and automated systems are a few examples of technologies that have recently become part of the car rental process. This trend is certain to continue, and the future of the car rental industry will be ripe with technological enhancements. The rise in the prevalence of technology in the car rental industry is creating the possibility of an industry disruption due to intellectual property. In the past ten years, there has been a huge spike in the number of filings of rental car related patents. Many of these patents are held by non-practicing entities. Recently, Hertz, Enterprise, and Avis have all been sued for alleged infringement of technology patents. Going forward, car rental companies that acknowledge and prepare for the increasing importance of IP will stand to benefit, while companies that ignore the importance of IP will suffer.

Published July 2012 by Auto Rental News, written by John Cronin and Nathan Doudera.

Read the full article here.

John Cronin

Written by

John Cronin

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ipCapital Group

The world's premier IP innovation consultancy. Delivering end-to-end intellectual property services since 1998.

Services

  • IP Business Assessment
  • IP Landscape Analysis & Analytics
  • Targeted Patent Search
  • IP Strategy Consulting
  • Invention Capture

More Services

  • Directed Invention
  • ipNavigation
  • Invent On Top
  • Invention Disclosures
  • Trade Secret Programs
  • Patent Valuation
  • Portfolio Optimization & Budgeting
  • Patent Monetization
  • IP Story & Portfolio Narrative

Company

  • About
  • Team
  • Blog
  • Pricing
  • Contact
Privacy Policy·Terms & Conditions·AI Policy

© 2026 ipCapital Group, Inc. All rights reserved.

4 Carmichael Street, Suite 111 PMB 145, Essex, VT 05452